When a post takes off, hundreds of “price?” and “link?” comments go unanswered — and unanswered means unsold. DM automation for ecommerce sends an instant DM with the product link, discount code, or checkout the moment someone comments, converting attention into orders 24/7.
DM automation for ecommerce is software that turns Instagram engagement into sales automatically. When a shopper comments a keyword like “SHOP” or “PRICE” on your product post or Reel, Reachook sends an instant DM with the product link, a discount code, or a direct checkout link — then logs the shopper in a CRM. Instead of manually answering every “how much?”, stores capture buying intent in seconds, 24/7, on the official Meta API.
A “link?” comment triggers an instant DM in seconds carrying your product or checkout URL — reaching the shopper at peak intent.
Release a first-order code inside the instant DM when a shopper comments your keyword, turning curiosity into a completed order.
AI reads each comment and writes the instant DM in your brand voice — answering objections and nudging the sale, not just pasting a link.
Require a verified follow before releasing the discount, converting one-time shoppers into followers you can re-market to.
Attach different instant DMs to different posts, so each product delivers the right link, price, and offer automatically.
Each instant DM becomes a contact with captured emails, exportable to CSV — your owned audience for launches and email.
A native link-in-bio hub showcases your bestsellers, collections, and offers with lead capture wired into your CRM.
Fire instant DMs from story replies and product mentions, capturing the impulse the second it happens.
All DM automation runs on Meta’s official Graph API — safe for your store account, even during a viral spike.
Feature availability based on publicly listed plans as of July 2026 — always verify current details on each vendor’s site.
| Capability | Reachook | ManyChat | LinkDM |
|---|---|---|---|
| Instant comment-to-DM with product link | |||
| Auto-deliver discount codes in the DM | |||
| AI replies that handle objections | Paid AI add-on | ||
| Per-product automations | |||
| Follow gate to build a re-marketing list | |||
| CRM with captured emails + CSV export | |||
| Link-in-bio storefront | |||
| Free tier for small stores | 1,000 DMs/mo | Limited contacts | 1,000 DMs/mo |
Sign in with Meta’s official OAuth in 60 seconds — no passwords, your account stays fully yours.
Pick a Reel or post and a keyword like “SHOP” or “PRICE”. Every matching comment fires an instant DM.
Deliver the buy link, checkout URL, or first-order code automatically, and enable AI to personalize each DM.
Shoppers get an instant DM and buy 24/7, while every lead and email lands in your exportable CRM.
DM automation converts Instagram comments into orders. When a shopper comments a keyword like “PRICE” on your product post, Reachook sends an instant DM with the product link, discount code, or checkout URL in seconds — reaching them at peak buying intent — and logs the shopper in a CRM. Instead of leaving “how much?” comments unanswered, your store captures the sale 24/7.
Yes. You attach a product link, first-order discount code, or direct checkout URL to the automation, and it is delivered inside the instant DM the moment a shopper comments your keyword — turning curiosity into a completed purchase.
Yes. You can attach a specific instant DM to each product post or Reel, so every item delivers its own link, price, and offer automatically, or set global keyword rules across your whole store.
Reachook queues outbound instant DMs and throttles them inside Meta’s official rate limits, so your account stays compliant and every commenter still receives their product link — even if thousands comment within an hour. Your automations never shut off mid-surge.
Yes. Reachook’s free plan includes 1 active automation, 1,000 instant DMs per month, and 250 CRM contacts, with no credit card required — enough to turn a viral product post into real orders.
Free plan, no credit card, official Meta API. Your next viral post shouldn't go to waste.
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